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Best of ‘Under the Influence’: Understanding Momfluencers

On ‘Under the Influence,’ I look at how moms using aspirational marketing on social media has gotten out of control. And I talk to photographers, academics, and other influencers to see how shoppable my own life is.

On ‘Under the Influence,’ I look at how moms using aspirational marketing on social med... more

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Curated byJo Piazza, Podcaster

10 CLIPS43 MINS
Clip 1 of 10

Who Counts as an Influencer?

What do we mean when we talk about social media influencers? I talked to Emily Hund, who studies social media at the University of Pennsylvania’s Annenberg School for Communication to get the answer.
Who Counts as an Influencer?

Under the Influence with Jo Piazza

4 MINSPlayer IconPlayer Icon

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