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The Quickster Debacle

In 2010, Netflix launched Quickster, which would replace Netflix’s name as the DVD brand. Hear from the VP of Product, Todd Yellin on what they got right and wrong with the rebranding.
Found by Cory ZechmannCory Zechmann
From the podcast SuperPsyched with Dr. Adam Dorsay
Found by Cory ZechmannCory Zechmann
From the podcast SuperPsyched with Dr. Adam Dorsay
4 MINSPlayer button

    Starting Up Netflix
    7 clips 25 MINS
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